We are thrilled to announce that we have been nominated for 3 Pure Beauty Awards! This is a great achievement for the team here at BARBER PRO and we are so pleased to see some of our latest launches make the shortlist.
We have been nominated for:
Best New Male Face Product - Blemish Control Serum
Best New Male Hair and Body Product - Warming Eye Mask
Best New Design and Packaging Product - BARBER PRO 2021 Advent Calendar
The Pure Beauty Awards are a key fixture in the industry calendar and we feel very proud to have been recognised for these achievements.
Anthony Veloso, Head of Marketing at BARBER PRO, says: “We work tirelessly to create products that we know our customers are going to love. Products that solve a problem or better day to day life. Winning a Pure Beauty Award is that final stamp of approval to say YES this works.”
You can help us to win! As of 7th September 2022, voting opens to the public and we need you to get involved. Cast your votes for our masks and serum in their chosen categories.
Let’s take a deeper dive into the products that have been nominated…
BARBER PRO Blemish Control Face Serum
The BARBER PRO Blemish Control Face Serum is a daily moisturiser enriched with Niacinamide which balances the skin, prevents breakouts and improves texture. Utilising the powerful ingredients, Niacinamide, Cica and Chia Seed, this post shower product will help you to tackle acne and blemishes to achieve smooth, calm skin.
Vote here for Best New Male Face Product at the Pure Beauty Awards.
The BARBER PRO Blemish Control Face Serum has been especially popular with our audience since its launch in October 2021. We’ve received significant amounts of social media coverage from customers and influencers alike who have loved this formula. The reviews for this product really speak for themselves, with our customers shouting about how this formula has helped them to control their breakouts, oily skin and even bacne.
I asked David Herdman, Product Development Director, why he thinks this serum has been so popular:
“BARBER PRO is so visual which gains interest from new users - our packaging does a great job at being so informative about what it is, what it does and how it helps. Cica & Niacinamide are two well known key skin care ingredients so our customers know the benefits of this serum.”
BARBER PRO Warming Eye Mask
The Warming Eye Masks are a calming treatment that are perfect for when you’re in need of some TLC. These self heating masks have a soft chamomile scent, providing gentle warmth and peaceful rest. Simply place the mask over the eye area, using the ear loops to secure it into place and enjoy time to replenish. Tired eyes will be relieved and the mind soothed as you enjoy a moment of tranquillity.
Vote here for Best New Male Hair and Body Product at the Pure Beauty Awards.
I asked Anthony why he thought this mask has been so popular with the BEAUTYPRO audience since its launch in February:
“Our lives are now busier than ever, so having that dedicated time to ourselves is so important for our wellness and mental health. The warming eye masks really help to provide that self care fix, by creating a relaxing moment for 20 minutes, where there are no distractions or mindless scrolling through social media. I know I always feel so calm and refreshed after I take the mask off… well that's if I take the mask off! Sometimes I drift off to sleep because I am that relaxed.”
BARBER PRO Advent Calendar 2021
Our BARBER PRO Advent Calendars have been a hit with our customers since their launch in 2020, and it seems the design has also been noticed by the Pure Beauty Awards judging panel too!
This 12 days of Christmas calendar contains 12 full size products, including best selling products for the face and eyes.
I spoke to Poppy Partridge, BARBER PRO Graphic Designer, to understand how these designs came to life:
“At BARBER PRO we are quite keen on taking something traditional and making it fun and unique and the 2021 Advent Calendar is the perfect representation of this. Inspired by the well known 12 days of Christmas song and old school tattoos we were able to create illustrations for this packaging with a bright and colourful twist!
Neon lights and midnight chorus were two of the biggest festive trends of Christmas 2021 and our colour palette did not disappoint.
We really wanted to create something that stood out, essentially this is what BARBER PRO is all about. So often at Christmas, Male Gifting products are very dark and run of the mill.
For us, Christmas is really a time to have fun, spread some joy and most importantly break the status quo. We certainly feel that we achieved this with our striking neon pantone palette!”
We’d love it if you would head to the Pure Beauty Awards voting form to help us to win!